Kévin Germanier

© Nicolas Stajic / Caran d’Ache

A graduate of London’s world-renowned Central Saint Martins College of Art and Design, Kévin Germanier belongs to a new generation of designers who are shaking up the rules. With collaborations spanning pop icons such as Lady Gaga and Beyoncé, he has carved out a distinctive aesthetic that fuses bursts of colour, futuristic silhouettes and recycled materials. From forgotten beads, discarded fabrics and repurposed textiles, Germanier conjures up creations that marry elegance with sustainability — a vision of fashion brimming with optimism for the future.

Hailing from the Swiss canton of Valais, Germanier draws inspiration from his regional heritage, particularly in crafts such as knitting. Working closely with local knitters, he champions traditional craftsmanship and weaves it seamlessly into his collections. This creative exchange with female artisans, overseen by his mother, grounds his work in cultural heritage while breathing contemporary life into it. The blend of tradition and innovation encapsulates the importance of honouring the past while reinventing it to meet the challenges of tomorrow.